Resources

Everything we've learned — open-sourced

Strategy guides, case studies, and field notes from running thousands of social-recruiting campaigns. Free to read, link, and quote.

Free download

Social Recruiting Report 2025

Academic perspective plus campaign benchmarks from 80+ employer brands and 1,000s of campaigns. Run by Adway in partnership with LMU.

Adway Social Recruiting Report 2025 cover: Beyond the Pipeline