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Adway Adway
  • Platform

    Attract & engage

    • EB-flash Short-form EVP teasers that make talent stop scrolling
    • Always-On Job Ads Automated job ads – every channel, every week
    • Social Talent Pools™ Social talent pools – the audience asset

    Convert & prove

    • Boost Convert passive talent on demand
    • Social Apply One-click social apply, synced to your ATS
    • Predict Forecast spend and recruitment-marketing ROI

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    See how Adway turns one open role into 30 days of always-on social content for your team.

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  • Clients

    Customer stories

    • All customer stories How modern teams hire with Adway
    • OnePartnerGroup 23× ROI scaling from 7% to 100% of roles
    • Ocab 33% more quality hires per vacancy
    • Peab Always-on hiring across the construction giant

    More stories

    • Mpya Finance Specialist recruitment, social-first
    • Nexer Recruit Tech talent at scale
    • Strukton Rail Hard-to-fill rail roles, filled faster
    • Elits Tech talent sourcing on autopilot

    Customer story

    OnePartnerGroup hit 23× ROI scaling from 7% to 100% of roles

    From spiky job-board ads to a compounding pipeline across 24 regions.

    Read the story
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    • Integrations Plug and play with your ATS, CRM and every social channel
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Topic

Passive sourcing

Adway articles tagged "Passive sourcing" — perspectives and guides on social recruiting and employer branding.

  • Neon line illustration of three phone feeds for Facebook, Instagram and TikTok converging into a single screened candidate profile

    How to Reach Passive Candidates on Facebook, Instagram and TikTok

    A practical guide to reaching passive candidates on Facebook, Instagram and TikTok in 2026: what each channel is best at, how in-feed employer-brand job ads work, and how to turn scroll into applications synced to your ATS.

    Aug 8, 2026
Adway Adway

AI-powered employer brand activation for modern recruitment teams.

Platform

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  • Social Talent Pools™
  • Boost
  • Social Apply
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  • Predict
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Solutions

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  • Automate on social media
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  • Pre-engaged talent pools
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  • Employer branding

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  • OnePartnerGroup
  • Ocab
  • Strukton Rail
  • Nexer Recruit
  • PEAB
  • Mpya Finance

Partners

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  • Employer Branding Activation
  • Integrations
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  • Rec tecs
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